Links and campaigns
Short links and UTM builders that report back into the same dashboard.
Short links
Create a short link for any destination and its clicks appear beside everything else, rather than in a separate tool with its own idea of what a visit is.
The campaign builder
Build tagged URLs from the site you have open, so the source, medium and campaign match the values already in your reports instead of introducing a fourth spelling of "newsletter".
It flags near-duplicates as you type for the same reason: `email` and `e-mail` split one campaign into two rows, and nothing downstream can put them back together.